Most shared video ads2006 - 2013
Unruly’s Viral Spiral visualizes the exponential growth of social video sharing over the past 8 years. It identifies the most shared ads from 2006-2013 and tracks the number of social video shares across mobile, tablet and desktop devices.
It charts the extent to which many advertisers are using social video to amplify their brand. Congratulations to Dove, GEICO and Evian for making it onto this year’s Viral Spiral. In the spirit of the "prankvert", one of the key trends of 2013, we’ve included a few surprises along the way. Prepare to be punked!
Shares in year of launch
Most Shares of All Time
View videos by Sector
Ads in Order of Shares
all-time shares. shares in year of launch.
The Viral Spiral has been compiled using third party Facebook and Twitter APIs and Unruly's proprietary blog-scanning technology to track real-time sharing of the most popular branded videos each year, from 2006-2013. The most-shared branded videos were ranked at the end of the year of their release, aside from this year when the data will stop tracking shares at midnight GMT on December 31, 2013. Shares continue to be counted in subsequent years across all the videos included in the Viral Spiral.
Some videos have a longer lifespan than others; this means that videos from 2010 and earlier may no longer be the most popular videos from the year of their release.
Data sources: Unruly Viral Video Chart™ and Unruly Analytics™